Discover the Flow of Innovation — Tefal’s New Retail Experience

Welcome to a reimagined way of shopping—where every step you take is guided by thoughtful design and intuitive layout. In Tefal’s newest retail store, layout is not just a structure—it’s a journey. One that seamlessly flows from curiosity to inspiration, from discovery to decision.

From the moment you enter, the space invites you to explore—starting with the hero displays that celebrate our latest innovations, then gently guiding you through clearly defined zones for cookware, appliances, and kitchen accessories. Each zone is crafted to tell a story, allowing you to interact with the products in a setting that feels natural, warm, and alive.

The open circulation encourages free movement without confusion, making your experience both efficient and enjoyable. Visual sightlines are unobstructed, ensuring that you’re always drawn forward with clarity and ease. It’s a layout designed not just for aesthetics, but for how you live, think, and cook.

Every curve, every shelf, every angle was intentionally placed to make your shopping experience more than transactional—it becomes emotional. A space where you can imagine the joy of cooking, the warmth of sharing, and the spark of everyday innovation.

At Tefal, we don’t just design for the eyes. We design for the flow of your journey.

Design & Build : Graha Irass Interior (adopted Tefal global store design)

Production : 1.5 months (Completed May 2025)